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Access Growth to support mobile developers using Mobile Innovation Lab

Posted by BeyondSoftConsulting on February 1, 2010

Access Growth LLC is announcing a specific program designed to support mobile developers through our Mobile Innovation Lab.  We are actively seeking a few expert mobile developers that would like to participate as part time advisors and/or consultants to the Mobile Innovation Lab.  In order to qualify you must have multiple applications already live on an app store and a minimum of one year experience after the first app was launched.  If you are interested in learning more about this opportunity and additional benefits for getting involved please feel free to send Chris an email at chris.zelenka@accessgrowth.com

Please see below a current press release concerning the launch of the Mobile Innovation Lab.

Access Growth LLC, a growth consulting and innovation management firm is proud to announce the Access Growth Mobile Innovation Lab which is focused on assisting established mobile application developers with the resources necessary to strategically and efficiently reach the defined target market for their applications.  The primary goal of the Mobile Innovation Lab is to work directly with mobile developers to accelerate development, maximize revenue potential, and dominate the competition.  Access Growth has developed a complete ecosystem of channels to support go to market strategies for mobile applications into 27 countries and has made these channels available to both large mobile application development companies as well as individuals with a single app ready for market.

The following services are available for participants of the Mobile Innovation Lab:

  • App Promotion & Marketing
  • Development & Testing Support
  • Competitive Analysis
  • Market Analysis & Strategy
  • Monetization Plan
  • Business Growth Planning
  • IP Review & Protection Plan
  • End-User Testing
  • Strategic Marketing & Sales Plan
  • Launch Strategy & Implementation Support

Mobile Innovation Lab participants will be provided a place to work inside of the Access Growth Venture Center and can access the above services on a ala carte basis depending on their specific needs.  Access Growth has developed a creative compensation model for mobile application development companies seeking to retain the firm for services and understands the unique problems many development companies face prior to scaling their applications.

Access Growth has partnered with Silicon Valley Android and Silicon Valley iPhone Business to support early stage developers with training and access to mobile development knowledge through specific programs and events designed for individuals learning about mobile development.  Developers that go through training programs will be provided special discounts for services from the Mobile Innovation Lab in order to rapidly develop their product and be ready to hit the ground running once their applications go live.

Access Growth LLC is a global growth consulting and innovation management firm that was founded in 1989 to help companies successfully grow through a proprietary 360° commercialization process.  The Access Growth team currently supports 27 countries and provides world-class growth strategies, innovation planning, and commercialization services to early-stage, emerging growth and Fortune 500 companies to quickly penetrate markets and drive top-line growth.  To learn more, please visit www.AccessGrowth.com.

Posted in Uncategorized | Tagged: , , , , | 2 Comments »

Xi’an Invites Mobile Application Developers to Explore China and Global Opportunties at International Mobile Application Expo

Posted by BeyondSoftConsulting on October 6, 2009

With the official release of iPhone and oPhone in China, world largest mobile market is creating a wave of opportunities for worldwide mobile application developers. Xi’an Software Park, in collaboration with ExtendLogic teaming up with multiple global organizations, would like to invite you to the International Mobile Application Expo (IMAE http://mlogy.org), a fantastic opportunity to promote your products and services in front of Chinese and global audience.

The IMAE is part of the sixth annual Global Sourcing Summit, which offers unprecedented access to the rapidly growing Chinese IT services community in Xi’an. The summit will feature keynote speeches and 5 individual sessions covering topics such as mobile Internet, client liaisons and service centers, and Sino-Japanese outsourcing talent development.

The IMAE is a value-packed exhibition that will connect mobile application developers globally, help mobile companies to expand in global market. It provides the best opportunity for you to meet with many prospective customers face-to-face, demonstrate products and applications interactively, attract investors, partners, or recruit the brightest and most needed talents. It also encourages direct interaction between peer companies, which allows you to stay one step ahead of your competitors.

Through interactive expositions, exciting product demos and inspiring conference sessions, we usher in the new generation of mobile application innovations, revolutionary new tools and technologies that deliver mobile services to consumers as well as enterprise users.

The 2009 International Mobile Application Expo is designed for the following companies:

  • Mobile Operators
  • Mobile Service Providers
  • Mobile Application Market Places
  • Mobile Application Publishers

  • Mobile Application Developers
  • Mobile Tools and Platforms Developers
  • Mobile Market Analyzing Services

There are many benefits that IMAE participants would obtain:

· Step into world’s largest mobile market — China

· Meet with potential local & global partners

· Seek global mobile opportunities, especially in Asia

· Attract potential customers and investors, develop quality leads.

· Build brand awareness and increase your market position.

· Network with peer companies for opportunities of business expansion and strategic partnership.

· Recruit the brightest and most needed talents

Exhibition is free for all exhibitors. Local cost for qualified exhibitor will be covered. For exhibition, sponsorship or speaking opportunities, please contact inquiry@extendlogic.com. We will get in touch with you promptly.

We look forward to hearing from you soon.

Best Regards,

IMAE Team

inquiry@extendlogic.com

Schedule:

Nov. 10th -11th, 2009

Venue:

Shangri-la Hotel Xi’an

38B Keji Road
Xian 710075
China
T: (86 29) 8875 8888

http://www.shangri-la.com/en/property/xian/shangrila/

Posted in android, blackberry, Mobile Enterprise | Tagged: , , , , , , , , , , , , | 1 Comment »

Apple Asking Developers to Submit Keywords to Facilitate App Store Searching [Updated]

Posted by DavidCao01 on July 29, 2009

Wednesday July 29, 2009 11:12 AM EST; Category: iPhone Written by Eric Slivka

MacRumors has heard that Apple has begun requesting that developers add keywords to their App Store application submissions in order to facilitate improved searching. As detailed in a report from AppleInsider, developers are permitted to enter up to 255 characters’ worth of keywords for each application.

“It is important to enter keywords for all applications as soon as possible so your application can continue to be successfully located on the App Store,” the update from Apple reads. “Keywords can be updated with the submission of a new binary.”

At its quarterly earnings conference call last week, Apple noted that it was working on improvements to App Store categorization in order to combat the “race to the bottom” in pricing that many users have complained is hampering developers’ efforts to bring high-quality titles to the App Store at sustainable price points. Improvements to the App Store’s search function appears to be a logical first step toward improving users’ ability to find relevant applications.

Update: Users are reporting that, despite Apple’s claims that up to 255 characters are allowed, the actual limit currently appears to be only 100 characters.

Posted in iphone, iPhone Development | Tagged: , , | Leave a Comment »

ExtendLogic successfully held the event of Apple iPhone China Market Opportunities at Apple Headquarter by collaborating with IMUG

Posted by brianzhou on April 21, 2009

Cupertino, U.S., April 17, 2009 – ExtendLogic, an leading IT outsourcing and consulting services provider known for its reliable, high-quality and cost-effective software development, localization and R&D outsourcing services in fields of mobile(iPhone, Android, Mobile backend), rich media and enterprise applications, has successfully held the event of Apple iPhone China Market Opportunities at Apple Headquarter by collaborating with IMUG (International Mac User Group) on 16th, April 2009.

 

Rumor has it the iPhone will launch in China in this May. Based on the close relationships with Chinese carriers and experience of localizing for the Chinese market, David Cao, the CEO of ExtendLogic addressed an overview of the major players in the carrier space, consumers’ behavior in China and how U.S. developers and companies catch the China Market opportunities.

 

“Both China Mobile and China Unicom are going to make a heavy investment to build up its base stations and extend the 3G coverage through the country. Consumers in China are hot on Text Messaging and free game downloading, so selling the applications through the operator deck is the primary way to make money in current phase.” David Cao said.

 

From his speech, we learnt that although operators are now moving to the content by building own music service or subsidiaries to operate as SP to squeeze profitability of SPs, 3G in China still facing lots of challenges such as no killer applications, operators are not ready yet and lack of 3G content and so forth. However, the market will be changed more or less if iPhone can be formally introduced into China Market. So for iPhone developers, they can make money in China market by selling the download, providing free app with built-in advertisement, sharing the profit by licensing, or selling your app to content providers by one time. Developers or firms can create apps by themselves to target the China market, or licensing out, and of course choosing a partner who is familiar with China and China consumers’ behaviors to develop or localize their apps is also a good choice.

 

“ExtendLogic is now providing the package to help U.S. developers or firm entry into China market. With China-based iPhone development team, extendlogic can help you on app development, localization, marketing your app in China and porting between other platforms to iPhone.” David Cao added.

 

After David’s presentation, Danica Brinton addressed more about localization for iPhone as Danica and her localization agency LocLabs, have been involved in the localization of iPhone and production of iPhone-related marketing media into 18 languages for the past 2 years.

 

In her presentation, Danica shared some of her surprising discoveries around global adoption and new market opportunities for mobile applications and games. She also showed new localization models and user-engagement strategies particularly suitable for these new territories and the iPhone platform.

 

“Both art and engineering are involved into localization. It is not just simply translating one language to another, but to make the app accommodate to consumers’ behaviors in different regions.” Danica said.

 

Over 60 people attended this event and most of them believe that China will be a very important market for iPhone application developers and firms in the near future.

 

About ExtendLogic

 

Silicon Valley-based ExtendLogic is the leading provider of IT solutions that leverages the technical talent pool in the emerging outsourcing centers in China’s second-tier cities in conjunction with Silicon Valley management to provide exceptional value in a timely manner with high quality.  With headquarters in Cupertino, branch offices in Atlanta and Singapore, and it’s delivery center in the China city of Xi’an – KnowledgeSurf which was ranked in 2008 top 50 outsourcing vendors, ExtendLogic specializes in providing mobile solutions(iPhone/BlackBerry/Android/Mobile Backend) to global clients ranging from start-ups to SMB entities in North America, Europe, and Asia-Pacific.  Having been a pioneer since 2005, the company is rapidly expanding its core R&D centers and has built strong partnerships and outsourcing alliances with top IT service providers around the world.

 

For more information, please visit  

http://www.ExtendLogic.com

http://www.ExtendLogic.com/Smartphone/iPhone

http://Blog.ExtendLogic.com

 

About IMUG

 

IMUG is a group of users and designers of multilingual computer systems, located in Silicon Valley. Our members are translators, software engineers, product managers, localizers, or come from other professions where they need to use computers in different human languages. Most of us speak more than one language.

IMUG started as a Macintosh user group, and many IMUG members work with Macintoshes, but we’re also interested in multilingual solutions on other platforms, such as Windows or Unix.

 

For more information, please visit http://www.imug.org

 

About iPhone for business Meetup

 

iPhone for business meetup is a platform for people to meet other Entrepreneurs, IT Managers, iPhone fans, Developers, investors to discuss the Business and enterprise use of iPhone and business opportunities associated with on monthly basis.

For more information, please visit http://www.meetup.com/iPhone-for-Business/

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Posted in ExtendLogic News, iPhone China | Tagged: , , , , , , , , | 1 Comment »

ExtendLogic will help U.S. iPhone developers and firms to enter into China Market

Posted by brianzhou on April 21, 2009

Cupertino, U.S., April 17, 2009 – ExtendLogic, an Silicon Valley leading IT outsourcing and consulting services provider focusing on mobile (iPhone, Android, Mobile backend), rich media and enterprise applications, has announced at the event of Apple iPhone China Market Opportunities at Apple Headquarter on 16th, April that it has started to provide services to help U.S. iPhone developers and firms enter into China market.

 

With the large number of phone users, China is considered as the biggest market for selling mobile applications in the world. Rumor has it the iPhone will launch in China in this May. It could be the best opportunities for U.S. iPhone developers and firms who have created popular iPhone apps to enter into China market. Developers and firms can create apps by themselves to target the China market, or licensing out, and of course choosing a partner who is familiar with China and China consumers’ behaviors to develop or localize their apps is also a good choice.

 

“ExtendLogic is now providing the package to help U.S. developers or firm entry into China market. With China-based iPhone development team who knows well about iPhone technology and China consumers’ behaviors, ExtendLogic can help U.S. iPhone developers and firms on app development, localization, promotion in China and porting between other platforms to iPhone.”  Announced by the CEO of ExtendLoigc, David Cao, during the presentation in the event

 

“Both art and engineering are involved into localization. It is not just simply translating one language to another, but to make the app accommodate to consumers’ behaviors in different regions.” said by Danica Brinton, another speaker in the event, who owns a localization agency LocLabs and has been involved in the localization of iPhone and production of iPhone-related marketing media into 18 languages for the past 2 years.

 

About ExtendLogic

 

Silicon Valley-based ExtendLogic is the leading provider of IT solutions that leverages the technical talent pool in the emerging outsourcing centers in China’s second-tier cities in conjunction with Silicon Valley management to provide exceptional value in a timely manner with high quality.  With headquarters in Cupertino, branch offices in Atlanta and Singapore, and it’s delivery center in the China city of Xi’an – KnowledgeSurf which was ranked in 2008 top 50 outsourcing vendors, ExtendLogic specializes in providing mobile solutions(iPhone/BlackBerry/Android/Mobile Backend) to global clients ranging from start-ups to SMB entities in North America, Europe, and Asia-Pacific.  Having been a pioneer since 2005, the company is rapidly expanding its core R&D centers and has built strong partnerships and outsourcing alliances with top IT service providers around the world.

 

For more information, please visit  

http://www.ExtendLogic.com

http://www.ExtendLogic.com/Smartphone/iPhone

http://Blog.ExtendLogic.com

Posted in ExtendLogic News, iPhone China | Tagged: , , , , , | Leave a Comment »

 
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